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Social media platforms can be one of the easiest and effective ways to reach residents during an emergency situation. Going viral for the right or wrong reasons can also be cause for great celebration or major headaches within your department. Learn the ins and outs of Facebook, Twitter, Instagram, and LinkedIn and what sets them apart from one another. Then put what you’ve learned into practice as a way to promote your department and engage with the community members you serve.
This course is intended for Police Chiefs, Fire Chiefs, Command Staff, Public Information Officers (PIOs), Social Media Managers, and all First Responders looking to advance their knowledge in these areas.