Effective Communications Strategies for Municipal Leaders & Department Heads
May 3
DATE
12:00 pm - 4:30 pm EST
TIME
LIVE COURSE
COURSE TYPE
4.5h
DURATION
SHARE THIS CLASS
INSTRUCTOR:
John Guilfoil
John Guilfoil is the Principal Owner of John Guilfoil Public Relations and JGPR Academy. He is an award-winning PR practitioner and is an expert in Public Relations, Media Relations, Crisis Management. He has extensive experience in training and teaching a variety of communications topics.
OVERVIEW
May 3 @ 12:00 pm - 4:30 pm EDT
Knowing how to tailor and present your message to constituents in the modern world is the most effective way for Municipal Leaders to make sure the work they’re doing is being recognized and, more importantly, understood and absorbed by community members. People have come to expect a high level of communication from their local leaders. At JGPR Academy, we will teach you the importance of effective communication and how to put it into practice in your city or town.
Completing this course will teach you:
- A basic understanding of Public Relations, Media Relations, and Crisis Management
- How to put together a Communications Plan
- Understanding the need to act and communicate quickly during a crisis
- Understanding how effective communication builds public trust and legitimacy for your City or Town.
Who is the course for?
This course is intended for Mayors, Town Managers, Town Administrators, Select Board Members, City/Town Leaders, Chiefs of Staff, Public Information Officers (PIOs), all Municipal Staff looking to advance their knowledge in these areas.
Location of Class:
Virtually via Zoom
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