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Public Relations Training for School Districts

Effective Communication for School Districts Starts at the Top and Doesn’t End When the Bell Rings

Now more than ever, school leaders are finding themselves not only running their districts as educators, but also playing the crucial role of communications director. Parents have come to expect and demand timely and consistent communication in all aspects of their child’s educational experience. JGPR Academy provides superintendents, principals, and school leaders with public relations, media relations, and crisis management training that that will satisfy and inform parents, community members, and the media.

Those who take JGPR Academy’s courses for Superintendents and School District Leaders will learn:

  • Understanding of Public Relations
  • Building and Maintaining Public Trust
  • Importance of Media Relations
  • Effective Crisis Management
  • Effective Communication During a Major Incident/Event
  • Ways to Improve Your Community’s Reputation
  • Keeping Residents and Community Stakeholders Informed
  • Importance of Timely and Frequent Communication
  • Identifying Positive News Stories
  • Managing Communications Around Internal/External Crises