Saying “thoughts and prayers” during a crisis or tragedy has become overused, meaningless, hackneyed and banal. Was that enough adjectives for you? Here’s why offering…
Creating effective visual content is crucial for Public Information Officers (PIOs) to communicate messages clearly and engagingly. Graphics help PIOs go way beyond simply writing…
Public relations professionals don’t often received the same heroic spin that journalists enjoy in movies and on TV, but that doesn’t mean we are lost…
As we routinely discuss in our public information officer training and on-camera video training courses, video is one of the most important ways for a…
Gen Z, roughly defined as those born from 1997 to 2012, is a digitally native generation with distinct values, media consumption habits and communication preferences.…
Understanding and embracing mental wellness are essential for public information officers (PIOs) due to the unique stresses and demands of their role. PIOs often deal…
Public Information Officers (PIOs) play a critical role in the well-being of first responders by developing communications strategies that address both internal and external audiences.…
So they handed you the keys your department’s social media, eh? For a newly appointed, hired or — let’s be honest — voluntold public information…
The Incident Command System (ICS) is a standardized management tool used for the command, control, and coordination of emergency response. It provides a wide range…
In this blog item, JGPR Academy is offering an Associated Press Style cheat sheet tailored for Public Information Officers (PIOs) seeking to improve their ability…