Event Phone: (617) 993-0003
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Zoom
May 28, 2025
1:00 pm - 3:00 pm
Wednesday, May 28
DATE
1:00 pm – 3:00 pm
EASTERN TIME
Virtual
COURSE TYPE
2 h
DURATION
$149
MEET YOUR INSTRUCTOR
Paul Zinni
Paul Zinni has been an Educator and School Leader for more than 37 years serving as a Special Education Teacher, Title 1 Director, Early Childhood Coordinator, Principal, Director of Pupil Services, Assistant Superintendent and for over ten years, as a Massachusetts Public Schools Superintendent. In June of 2023, he retired from public education. Currently, Paul works for John Guilfoil Public Relations as a Senior Consultant and as a Private Consultant, specializing in strategic and communications planning, Leadership Strategies and Crisis Communication.
Overview
Coordinated communication during a crisis is an essential component to effective crisis management. It can define you as a strong leader in the community or erode the community’s trust. When a crisis arises, it is imperative that everyone knows their roles so that communication is clear and accurate. Participants in this work will learn about how to effectively communicate in a crisis, the “dos’ and “don’t” of social media, and the roles of the administrative team during a crisis.
Location
Virtually via Zoom
Reserve Your Spot
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