Event Phone: (617) 993-0003
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Zoom
August 23, 2024
1:00 pm - 2:30 pm
MEET YOUR INSTRUCTOR
Sarah Lux, APIO
Sarah Lux earned a bachelor’s degree in Anthropology from the University of Central Florida and a master’s degree in Public Relations from Full Sail University. Sarah has practiced Public Relations for 10 years, specifically focusing on community education, government affairs, and crisis communications.
Overview
In today’s fast-paced media landscape, effective communication with journalists is crucial for government leaders. This training program is designed to equip you with the skills needed to navigate both positive and negative coverage adeptly. Attendees will learn strategies for crafting clear, compelling messages, managing media inquiries, and disseminating public information. Through hands-on exercises and expert insights, you will gain the confidence and techniques to build strong relationships with the media, ensuring that your messages are conveyed accurately and positively, even in challenging situations. Join us to enhance your media relations strategy and protect your organization’s reputation.
Completing this course will teach you:
Who is the course for?
This course is intended for Police, Fire, EMA and Government Public Information Officers.
Location
Virtually via Zoom
Reserve Your Spot
If you have a membership, please log in to receive your 30% discount.