Event Phone: (617) 993-0003
-
In-Person
January 14, 2025 - January 15, 2025
9:00 am - 5:00 pm
January 14 – January 15
DATE
9:00am – 5:00pm
EASTERN TIME
In-Person
COURSE TYPE
16 h
DURATION
$999
MEET YOUR INSTRUCTOR
John Guilfoil
John Guilfoil is the Principal Owner of John Guilfoil Public Relations and JGPR Academy. He is an award-winning PR practitioner and is an expert in Public Relations, Media Relations, Crisis Management. He has extensive experience in training and teaching a variety of communications topics.
Overview
For many municipal leaders and employees, talking on camera to news reporters is one of the more nerve-wracking and uncomfortable responsibilities they find themselves faced with. Building your comfort level while speaking on-camera comes from willingness, preparation, and practice.
Whether talking about a serious crisis or a positive news story, how you portray yourself on-camera reflects on you, your organization and your community as a whole. Seeing your face and hearing your voice on TV can also help to show residents and community stakeholders that you’re a confident and capable leader and the best person for the job.
This two-day course will help you to understand the importance of on-camera interviews, what to do and what not to do while on camera, and will include practical on-camera experiences and direct feedback.
Day 1:
Day 2:
Students will be given recordings of each of their on-camera interviews following the class.
Each day will include a 1-hour lunch break. Coffee will be provided in the morning and lunch will be provided during the break.
Completing this course will teach you:
Who is the course for?
This course is intended for any municipal employee who may need to speak to the media on-camera, including: Police Chiefs, Fire Chiefs, Command Staff, Public Information Officers (PIOs), School Superintendents, Administrative Staff, Municipal Leaders and Department Heads.
Location
JGPR Academy Canton Training Center
719 Washington Street
Canton, Massachusetts 02021
Reserve Your Spot
If you have a membership, please log in to receive your 30% discount.