Risk Communications and Managing Opposing Viewpoints for Public Health Professionals

In this two-part class, John Guilfoil takes public health directors and communicators through an experiential journey that is tailor-made for the extreme demands and ever-evolving world of public health. Since the COVID-19 pandemic, municipal governments have been called upon to deliver timely, confident advice and guidelines amid rapidly-changing circumstances and an evolving range of powerful doubters, misinformation trolls and conspiracy theorists.

In part-one, John offers a back-to-basics approach to risk communication. From mosquitoes to rats to season flu, learn how to communicate with your residents, coworkers and intergovernmental contacts and work to create communications plans that fulfill a World Health Organization goal of providing “real-time exchange of information, advice and opinions between experts or officials and people who face a hazard or threat to their survival, health, or economic or social wellbeing.

In the second half of the training, learn how to navigate in a world of competing viewpoints — and in a world of misinformation, disinformation and gasp Facebook commenters. Learn that conflicting viewpoints are a normal part of constituent services, understand the differences between healthy skepticism and conspiracy theory, learn techniques to remain dispassionate and above board in communicating public health information. This well-reviewed class also covers active listening techniques and two breakout sessions.

This course is intended for Public Health Directors, Public Health PIOs/Public Information Officers, Healthcare Workers involved in Public Affairs, Municipal Managers and Risk Communicators

JGPR Academy Canton Training Room
719 Washington Street
Canton, MA, 02021

If you have a membership, please log in to receive your 30% discount.

Details	Price	Qty
In-Person	$199.00 USD	Quantity 0  1  2  3  4  5  6  7  8  9  10  11  12  13  14  15  16  17  18  19
The Members Only rate of $139.30 is only available to all paid members. Log in.
Zoom	$199.00 USD	Quantity 0  1  2  3  4  5  6  7  8  9  10  11  12  13  14  15  16  17  18  19  20  21  22  23  24  25  26  27  28  29  30  31  32  33  34  35  36  37  38  39  40  41  42  43  44  45  46  47  48  49  50  51  52  53  54  55  56  57  58  59  60  61  62  63  64  65  66  67  68  69  70  71  72  73  74  75  76  77  78  79  80  81  82  83  84  85  86  87  88  89  90  91  92  93  94  95  96  97  98  99  100  101  102  103  104  105  106  107  108  109  110  111  112  113  114  115  116  117  118  119  120  121  122  123  124  125  126  127  128  129  130  131  132  133  134  135  136  137  138  139  140  141  142  143  144  145  146  147  148  149  150  151  152  153  154  155  156  157  158  159  160  161  162  163  164  165  166  167  168  169  170  171  172  173  174  175  176  177  178  179  180  181  182  183  184  185  186  187  188  189  190  191  192  193  194  195  196  197  198  199  200  201  202  203  204  205  206  207  208  209  210  211  212  213  214  215  216  217  218  219  220  221  222  223  224  225  226  227  228  229  230  231  232  233  234  235  236  237  238  239  240  241  242  243  244  245  246  247  248  249  250  251  252  253  254  255
The Members Only rate of $139.30 is only available to all paid members. Log in.

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