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Courses

  • Coordinated Communication for School Committees

    Coordinated Communication for School Committees

    John Guilfoil John Guilfoil

    Number of lessons: 1

  • Creating A Public Safety Podcast

    Creating A Public Safety Podcast

    Danielle Fortin Danielle Fortin

    Number of lessons: 1

  • Crisis Communications for Emergency Services & Municipal Leaders

    Crisis Communications for Emergency Services & Municipal Leaders

    John Guilfoil John Guilfoil

    Estimated Time: 1 Hour

    Number of lessons: 1

  • Crisis Communications for Emergency Services & Municipal Leaders

    Crisis Communications for Emergency Services & Municipal Leaders

    John Guilfoil John Guilfoil

    Estimated Time: 1 Hour

    Number of lessons: 1

  • Crisis Communications Master Class for Police, Fire, EMA and Government Public Information Officers

    Crisis Communications Master Class for Police, Fire, EMA and Government Public Information Officers

    John Guilfoil John Guilfoil

    Estimated Time: 1 Hour

    Number of lessons: 1

  • Crisis Communications: Developing an Internal Plan for Your Agency

    Crisis Communications: Developing an Internal Plan for Your Agency

    John Guilfoil John Guilfoil

    Number of lessons: 1

  • Crisis Management and Communications for Modern Municipal Leaders

    Crisis Management and Communications for Modern Municipal Leaders

    John Guilfoil John Guilfoil

    Estimated Time: 1 Hour

    Number of lessons: 1

  • Effective Communication Skills and Best Practices for School Superintendents

    Effective Communication Skills and Best Practices for School Superintendents

    John Guilfoil John Guilfoil

    Estimated Time: 1 Hour

    Number of lessons: 1

  • Effective Communications Strategies for Municipal Leaders & Department Heads

    Effective Communications Strategies for Municipal Leaders & Department Heads

    John Guilfoil John Guilfoil

    Estimated Time: 1 Hour

    Number of lessons: 1

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Upcoming Live Courses

Upcoming Events

Messaging and Media Relations for Police Public Information Officers

Public Relations and Media Relations for First Responders


Wednesday, September 2nd, 2026 from 12:00 PM – 4:00 PM Eastern Time
Instructor: John Guilfoil

  • Virtually via Zoom

Communicating with the residents and community members you serve is a critical component in building trust, relationships, and legitimacy in the eyes of those you are sworn to protect. Additionally, building a rapport and managing your relationship with the media that covers your department can lead to consistent news coverage and create an ally when you need to get information out in a timely manner.

Trust Under Attack: How Artificial Intelligence is Changing Crisis Leadership


Wednesday, September 9, 2026 from 12:00 PM – 2:30 PM Eastern Time
Instructor: Robert Tornabene

  • Virtually via Zoom


Rather than focusing on technology alone, this course examines the leadership challenges created by artificial intelligence and provides actionable tools that executives can immediately apply within their organizations.

Communicating During a Critical Incident for Police and Fire Departments


Wednesday, September 30, 2026 from 12:00 PM – 4:00 PM Eastern Time
Instructor: Adam Myrick

  • Virtually via Zoom


When facing a high-impact event, your agency’s response will be measured by how well you inform the media and your community.

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  • “Go Bags” for the Win! — 25 Items Every Public Information Officer Should Carry in TheirsMarch 4, 2026

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